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GetWhys has three user types. Your organization’s admin decides who gets which. Pro user — Full access to everything GetWhys offers. Typically the people leading research, content, and messaging work: heads of product marketing, content leads, demand gen leads, PMM teams. Create user — Full creative toolkit without Research Requests. Good fit for content writers, campaign managers, and product marketers who don’t need to commission new interviews. Basic user — Core research and testing tools without Projects or Artifacts. Good fit for sales enablement, analysts, and anyone who needs occasional insight but doesn’t manage a body of work in GetWhys.

Adding or removing users

Organization admins can manage invitations in the Team section of the app — see Team management.