> ## Documentation Index
> Fetch the complete documentation index at: https://docs.getwhys.io/llms.txt
> Use this file to discover all available pages before exploring further.

# Writer

> Connect GetWhys to WRITER Agent through Writer's MCP gateway for buyer-validated content drafting.

GetWhys connects to Writer as a custom connector through Writer's MCP gateway. Once connected, WRITER Agent can pull directly from your research interviews, buyer personas, messaging frameworks, and brand voice while your team drafts — and validate content with Message Testing before it ships.

<Info>
  Writer connectors currently work in **WRITER Agent** (the chat assistant) only. They don't yet reach Writer's Agent Builder, no-code agents, or API integrations. If your team's content flows through those, reach out via Teams, Slack, Google Chat, or email [support@getwhys.io](mailto:support@getwhys.io) and we'll figure out the right setup together.
</Info>

## Who does what

Setup takes two admins and about ten minutes:

| Step | Who              | Where                                                                                                                                |
| ---- | ---------------- | ------------------------------------------------------------------------------------------------------------------------------------ |
| 1    | GetWhys admin    | [Generate an Organization MCP API Token](/integrations/mcp-setup#generate-an-organization-mcp-api-token) — use a label like `writer` |
| 2–3  | Writer org admin | Writer AI Studio → **Connectors & Tools**                                                                                            |
| 4    | Anyone           | WRITER Agent                                                                                                                         |

## Create the custom connector in Writer

Your Writer org admin does this once in [Writer AI Studio](https://app.writer.com/aistudio):

1. Navigate to **Connectors & Tools**
2. Select **Create custom connector**
3. Choose **MCP server** as the connector type
4. Enter the GetWhys MCP server URL:

```text theme={null}
https://api.getwhys.io/mcp
```

5. Give it a name (`GetWhys`) and a description your team will recognize, e.g. *"Buyer validation: research interviews, personas, messaging frameworks, brand voice, and message testing."*
6. Select **Next**

## Configure access and authentication

On the configure step:

1. Choose who has access — all teams, or specific teams (your GTM and content teams are the natural starting point)
2. Select **API key** as the authentication method, and enter:
   * **Key name:** `Authorization`
   * **Key prefix:** `Bearer`
   * **Key value:** the Organization MCP API Token from step 1
3. Complete the connection flow

GetWhys now appears in your Writer org's connected integrations, and the tools you enable are available to authorized users in WRITER Agent.

<Note>
  This is an org-wide connection — teammates don't need to authenticate individually. The token grants the same workspace access as OAuth sign-in: personas, messaging frameworks, brand voice, and the research corpus.
</Note>

## Verify the connection

In WRITER Agent, ask the [verify prompt](/integrations/mcp-setup#verify-the-connection): "Who am I in GetWhys?"

## What your team can do in WRITER Agent

* **Ground drafts in real buyer language** — pull pain points, objections, and direct quotes from research interviews while writing
* **Stay in persona** — load buyer personas so copy speaks to the right audience
* **Apply positioning consistently** — reference messaging frameworks instead of reinventing value props per draft
* **Validate before shipping** — score drafts against a target persona with Message Testing and flag copy that drifts off brand voice

Try a prompt like:

> Pull the top three objections enterprise buyers raise about \[category] from GetWhys, then revise this landing page draft to address them.

## Troubleshooting

**The connector saves but tool calls fail with an auth error** — the token may have been revoked or mistyped. Generate a fresh token and update the key value in the connector's configuration.

**Users don't see GetWhys in WRITER Agent** — check the connector's team access settings in AI Studio, and confirm the tools are enabled in the connector configuration.

**"MCP API Tokens" card is missing in GetWhys** — you may not have the required permissions. Contact your workspace owner, or reach out via Teams, Slack, Google Chat, or email [support@getwhys.io](mailto:support@getwhys.io).
